Due Diligence for readers – new ad categories allowed per Google optimization suggestions ….

    As you may know, we here at the Pick deny advertisers from Google’s ad-universe for a variety of reasons–

  • Ads for any product or service that is a scam or appears “scammy” (certain online universities, too-good-to-be-true and the like …)
  • Ads containing visually unappetizing imagery or text (pictures of foot fungus, or weight-loss “comparisons” or “shaming” pix = image of a grossly obese & scantily clad person, yech!)
  • Organizations that interfere with the publisher’s morals or ethics (stalker apps, Penn State ….)
  • Any product that disguises itself as a clickable portion of MY PAGE (despite my compliance and strict adherence to adequate labeling/positioning/sectioning away from legit content…)

The featured image (above) shows a snippet of data you won’t be able to read unless you are a Google client, employee or Ad-partner (like us!). In it, I’ve continued to deny online gambling ads. Gambling is by far the worst and most damaging — to self and those close — of all the addictions. Worse even, than cigarettes or alcohol. Today, I’ve allowed “downloadables” which I presume is “freemium” content, like Clash of Clans or Candy Crush. “South Park” did an episode on this, entitled “freemium” [if memory serves] if that word sounds like guttural French to you, well, it kinda is, but if it MEANS no more that something guttural in a dead language, I recommend Trey Parker & Matt Stone’s take on it to explain. I see no ethical issue [downloads are usually free, the extra content, levels, truncated wait-time is available for purchase if you are wealthy, extremely impatient or extremely gullible ….] As election 2016 approaches, being a media outlet, I’ve opted IN to “political ads” if you’ve seen my awful caricatures, listened to Bill’s rants on TapCast or read my #RNC2016 coverage & editorial, you’ll know that this writer is not a fan of Trump…but this is ‘muhricuh…dammit! I’ll defend his right to plaster “Make America Great AGAIN” all over ever single ad unit on this site if he wants…that’s free speech 101.
If you ever see an ad that offends you, is in poor tastes, looks “scammy,” or represents an organization, institution you despise,take the time to leave a comment. If we agree I’ll ban the shit out of it, promise!
to do list for this site

  • update to wp 4.6 (must backup custom php 1st)
  • posts – [with original artwork!] re- election, the economy, career choicers, investment projections, fresh ideas and the two new languages we are hip-dep in Swift and R
  • design – ongoing [wip] updates
  • learn to create a child theme + tutorial
  • more regular and higher quality podcasts, possibly including original music [stay tuned!]

Orange-u-glad-u frequent a site where the publisher goes out of his way, not only to keep content fresh, original, timely, interesting and worth that 15mins/day where you have nuthin better to do, but keeps the site secure, updated, continually upgrades design, appends how-to’s regardin’ CMS and front-end-webdev where applicable…but is also are excruciatingly anal about 3rd party content. Hopefully the political ads and “downloadables” are not too ugly — all ads are subject to ban, same with blacklisting of the organization/companies they bleed from at any time for any reason. here we go kids, below is a footer style ad that ostensibly will not offend your (or MY) delicate sensibilities.




*****update – the 1st published version of this post contained a poorly-drawn picture of a human foot with big nasty looking toes, therefore the advertiser was susequently banned, sorry if you had to see that. The biz seemed legit, but no ugliness on my aesthetically-pleasing site consarnit!!!!

HAPPY LABOUR DAY – PS CHRIS W. IS FOR HIRE! GET AT him USING THE COMMENTS, VIA SM OR text the BUSINESS LINE IF YOU ARE LUCKY & POSESS IT

Tapcast Prototype….

Tapper's new podcast logo prototype
Vector graphic created using Apache Open Office Draw

So WP auto-configs the RSS syndication…still more research to do regarding the PHP code …I’m holding off on adding the iTunes URL to the /rss.php file until I know what it DOES or if I’m missing anything or adding the wrong thing…one syntax error on your PHP scripts and it tears the whole f—ing site down (you must confirm the PHP will echo the correct XML file that can be crawled by iTunes’ particular feedreader. This will take some time to figure out, I’ll publish an appropriate how-to once it’s dialed in)…so for now…it’s 1995, hop in the Chevelle with me and let’s blast some rare 90’s tracks…just a test…future episodes will feature more original content…this is mainly music…very little of my stupid voice. If you were alive in the 90s…you’ll enjoy the punk, ska, brass and drum corps I threw together.
technical specs (all open source):
Runtime environment and Developer kit:
feed-rss2.php edit and testing in Netbeans v8.0.2 IDE (JRE 1.8 & JDK v8u25)
Sun Microsystems …uh….I mean “ORACLE”…. yeah….
Audio:
Audacity v2.0
FFmpeg_win v2.2.2
libmp3lame-v3.98.2
Vector Graphics:
Apache OOv4.1.1 -app: Draw
Artists featured:
The Cincinnati Pops Orchestra
The Toasters
Rancid
Social Distortion

Social DIstortion
Drum Corps????? you’ll just have to give ‘er a listen to see which closer I picked to cap this cavalcade of music goodness. Oh! and happy New Year.

Tapcast Prototype….

 
 
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Chris Welke: a writer’s bio…

The following is a draft of my writer/ed/proofer professional autobiography, in excruciatingly brief detail…it’s like saying JFK’s dad was into politics, so he got into it too, did ok, won some elections, became president, got shot. Then died. Enjoy dear reader I’ve been at it all day, but you all know how much I love to write to you…and besides, what better topic is there than…me? (I would put a winky face, but I agree with Larry David those symbols are “[part of] the destruction of the English language,” so I’m weening off emoticons….IS THAT OK WITH YOU???? huh……w…w…wha??? whut?)

It is standard operating procedure at major metropolitan newspapers to write stories at no more than an eighth-grade level. The same goes for Web sites and the majority of printed material. The majority of readers in North America will find anything written at a HS level or higher difficult to understand. In second grade, I began reading Stephen King novels, I’m a longtime fan of Roland, the Last Gunslinger and his infinite quest for The Dark Tower. My parents are both teachers and nurtured my love of reading by allowing me access to the same books adults were reading. My second grade teacher checked in on our reading progress by opening ¬†books to a random page and saying, “what is going on on this page?” I was reading “Cujo” at the time, she happened upon a page that forced me to describe an especially horrific revenge scene that plumbs the depths of male depravity…My teacher strongly advised that I not be allowed to read adult novels, but my parents knew that by the time I was seven, to have me read any novels NOT for adults would waste my time, not expand my vocabulary and even the Scholastic teen-reader type books were a waste of money because I could read a 200 page book in one sitting. That’s the kind of voracious reader I am. I do not own a television. I prefer the magic and elegance of the written word.¬†

I finished HS in the 98th percentile statewide (a cross product of SAT scores, AP and college-prep coursework, extra-curricular (all music), volunteer work and GPA). This granted me entrance to the Cal Poly San Luis Obispo College of Engineering, where I stayed until I decided I wanted to be a writer/editor, not a code-writer. I advanced quickly through the College of Liberal Arts, Working at The Mustang Daily as a reporter, KCPR as a reporter, then News Director and interning at KVEC, the local Clear Channel Affiliate. Through dedication and a passion for storytelling, I graduated at the top of my Journalism class in 2004, winning The Ed Zuchelli Award for Outstanding Senior Broadcaster (2003-2004) and The Dept. Chair’s Award for Leadership in Journalism (2003-2004).
I worked as a professional brass musician for a year after graduation in the SF bay area and returned home when the gigs started to slow down. I took a job as a process server. Frequently the lawyers I worked for needed to investigate and occasionally track down the people they wanted to sue, often with little information to go on. Not a safe job, but a fun one for me…I love to research, investigate, solve problems and find people who do not want to be found. Private investigations are the good journalists’ stock-in-trade. Gas prices effectively voided this as a profitable job by early 2006.
Shortly thereafter, I found myself contracted to work at Metagenics, Inc. Makers of professional quality dietary supplements. I worked my way up from temporary assembly-line laborer to a litany of middle-mgmt titles including Purchasing, Scheduling, Assembly line lead, mechanic, technician, QA/QC technician, Private Label Expediter and one promotion later I traded in my lab coat for a suit where I was given the honorable title of Label Routing Coordinator, responsible for over 2000 SKUs, most of which would route for a variety of reasons on a regular basis (formula changes, Marketing redesigns, Sales copy revisions, Legal/Regulatory Affairs changes). I sat in between the Ops director and the Marketing Director.
A major routing, such as that for a new product or reformulation would need to route through every department imaginable, think of it as each department being the spokes on a wheel and ME being the axle on which that wheel turned. Once I’d mediated, negotiated and settled on a finalized label, it was me who signed off on the final draft and could place the PO for x-thousand labels to be printed in my capacity as Sr. Proofreader and Publishing Scheduler and Planner. That was a great honor and made the best use of my talents, exp. and education. To my knowledge I have never approved one label, template, marketing brochure or Web page with a single error on it.
My brain zeroes in on spelling errors, grammar problems, run-on sentences, punctuation errors, poor organization, poor structure of prose and the like. I find mistakes daily in the LA Times and it frustrates me, even my beloved Dark Tower books are littered with egregious errors. Editing and proofing is my strongest professional suit by a wide margin. I’m very left-brained, so editing comes easier than writing. That’s why I chose Journalism…it is hard to create a new story, but easy, fascinating and fun to take stories from real life and report them in a uniquely informative, comprehensive yet concise and clear manner. All the fiction I write in my spare time is based on real events from my life. All the characters are based on real people or a conglomeration of two or three personalities. Much like Robert Crumb or F. Scott Fitzgerald, the male lead in my stories is usually me, or some kind of abstraction of me.
Whether you are writing a screenplay, book, novella, short story, column, news blurb, blog or photo-caption, I can and WILL help you – because that is what I love to do…help other writers realize their full potential. Let’s create something great together. -cw

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